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Corporate finance for your company’s defining moment

A sale, an acquisition or a new investor: technical advisory for the transactions that define the future of the business, with the preparation that protects the value you have built.

Corporate finance is the area that advises a company on transactions and structural capital decisions: mergers and acquisitions, sale and closing of deals, business valuations, due diligence and preparation for the entry of an investor. At PFM, the service is aimed at the middle market, including transactions between Brazilian companies and foreign groups.

Scope

What is included in corporate finance at PFM?

The service covers three fronts: transactions (advisory on the sale and closing of deals, mergers and acquisitions and the entry of investors), analysis and valuation (valuation and due diligence) and preparation, organizing the company’s accounts and corporate structure before going to market.

Transactions

Transactions

Valuation

Analysis and valuation

Preparation

Preparation

Who we serve

Who is PFM’s corporate finance advisory for?

The service serves middle-market business owners preparing a full or partial sale of the business (or the entry of an investor) and buyers and investors, Brazilian or foreign, who need independent due diligence and valuation before closing a transaction in Brazil.

Owners preparing a sale or a capital raise

A lifetime’s business going to market, and every accounting gap becomes a discount on the price.

Buyers and investors

An acquisition in Brazil without in-depth due diligence is a liability waiting to surface.

Comparison

What is the difference between selling unprepared and selling with PFM?

Without preparation, the buyer’s due diligence finds the surprises first, and each one becomes a discount, a holdback or a warranty clause. With preparation, the company goes to market with auditable numbers, liabilities addressed and a data room ready: the negotiation starts from the real value, not from the perceived risk.

Comparison of transaction preparation, PFM Associados, 2026
CriterionGoing to market unpreparedPreparation with PFM
Perceived valuationDiscounted for risk and disorganizationSupported by consistent, auditable numbers
Buyer due diligenceSurprises become discounts and holdbacksLiabilities known and addressed in advance
Transaction timelineExtended by every unforeseen requestA ready data room shortens the process
Negotiating powerReactive, responding to what the buyer thinksProactive, in control of the story the numbers tell
Post-closingDisputes over warranties and price adjustmentsPlanned transition, less litigation
Method

How does a transaction advised by PFM work?

The advisory follows four steps: understanding the goal of the owner or investor, preparation and valuation, running the transaction with due diligence and negotiation, and closing with transition support, each step with defined deliverables and communication in English, Portuguese or Spanish.

01

Understanding the goal

Full or partial sale, capital raise or acquisition: the transaction design starts with the goal of the decision-maker.

02

Preparation and valuation

Organizing the numbers, a well-founded business valuation and fixing in advance the issues that bring the price down.

03

Running the transaction

Due diligence, data room, technical support in the negotiation and coordination with the parties’ legal advisors.

04

Closing and transition

Support with closing adjustments and post-transaction integration, so that what was agreed is delivered.

FAQ

Common questions about corporate finance and M&A

Corporate finance advises a company on transactions and structural capital decisions: buying or selling businesses, mergers and acquisitions, the entry of investors, valuation and due diligence. The role is technical and hands-on: organizing the numbers, quantifying risks and supporting the negotiation.

Ideally one to two years before going to market. That is the time needed to organize the accounts, address tax and labor liabilities, document controls and build a reliable track record of numbers, the factors that most influence the valuation perceived by the buyer.

Due diligence is the detailed investigation (accounting, tax, labor and operational) the buyer carries out before closing the transaction. Every risk found becomes a discount on the price, a holdback or a warranty clause. That is why the seller’s preparation is, quite literally, worth money.

Yes. For buyers and investors, PFM runs integrated due diligence (accounting, tax and labor), an independent valuation of the target and quantification of risks for the negotiating table, including transactions in which foreign groups acquire Brazilian companies.

A valuation is the business assessment that estimates the company’s value using recognized methods (such as discounted cash flow and market multiples) applied to the business’s real numbers. It provides a technical basis for negotiations, the entry of partners, succession and shareholder disputes.

It does. The middle market is precisely where Brazil’s M&A market is most active, including sector consolidators and funds looking for companies of your size. What changes is the need for preparation: in the middle market, organizing the numbers in advance weighs proportionally more on the price.

Related services

Natural complements to this service

Governance

Governance

Controls and governance that support the valuation in due diligence.

Tax

Tax Advisory

The tax dimension of the transaction, from design to closing.

Outsourcing

Accounting and Finance BPO

Organized, auditable numbers, the foundation of any transaction.

Your company’s value is protected through preparation

Book a confidential conversation. In one meeting, we understand your goal and map out the path to the transaction.